Hangzhou Chayu Technology Co., Ltd. is an original design company jointly established by a professional electrical appliance manufacturing company and professional tea and tea art craftsmen, which was incubated by Feish Design. The company's main business scope is to design and develop a series of products suitable for the tea drinking lifestyle of young groups. Its t8 brand focuses on the innovation of the unique needs of the new generation of young people for tea drinking. It hopes to use the concept of light tea drinking to guide more young people to pay attention to our tea culture, make tea drinking a lifestyle habit, and let the tea civilization be slowly passed on to the new generation. This is a set of tea sets and also a home decoration. What we want to design is not only a set of tea sets, but also a kind of life. T8 Tea Life advocates drinking a leisurely cup of tea with a simple tea drinking ceremony. We use the simplest tea sets and the most convenient procedures to make a cup of good tea, so that we can temporarily withdraw from the busy life and enjoy a few minutes of peace and comfort. Won the designated VIP gift of the World Industrial Design Conference.

Time to market: 2019

Service content: brand strategy, brand naming, LOGO design, user research, product design, structural design, packaging design, mass production follow-up, brand operation and other full-process R&D and design