PACKAGE DESIGN
Soy sauce packaging design
PACKAGE DESIGN
Soy sauce packaging design
The "Yufeng Rice Vinegar Brewing" Intangible Cultural Heritage Workshop was formerly the "Xu Yufeng" sauce garden founded by Xu Zhimo's grandfather in 1836. The Yufeng brand was rated as a "Zhejiang Time-honored Brand" in 2013. In order to further enhance its influence and popularity, it cooperated with Feish Design in 2019 to further explore deeper cultural connotations and strengthen brand building.
Time to market: 2019
Service content: brand research, product design, packaging design
The soy sauce packaging designed by Feish has a streamlined bottle design, which is comfortable to hold, smooth to pour, and not easy to drip. The label incorporates traditional brewing elements, which is simple and elegant. The packaging box is made of environmentally friendly materials and can be recycled, which not only protects the product, but also conforms to the concept of environmental protection, helping the Yufeng brand to enhance its influence and popularity.
Feish Design丨Design for People
Add：1st Floor, Building 2, No. 5 Creative Park, No. 5, Genshanzhisan Road, Shangcheng District, Hangzhou
Tel：400 859 6030
E-mail：service@feish.com.cn
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