Honor of Kings is a hero competitive mobile game launched by Tencent Tianmei Studio. It is Tencent's first 5V5 team fair competitive mobile game and a national MOBA mobile game masterpiece. Daji is a female hero character in Honor of Kings. Her prototype is Daji, the favorite concubine of King Zhou of Shang. She is extremely beautiful. She has a charming and seductive temperament, which is loved by male and female players. Tencent hopes to create an intelligent robot for this character to accompany players throughout the process and provide players with a smarter immersive experience.

Time to market: 2018

Service content: user research, interaction design, product design